8 November 2013

More than 300,000 people are expected to line the streets of Adelaide for today's Credit Union Christmas Pageant.

The much-loved family event will leave South Terrace at 9.30am and make its way through the city before Father Christmas arrives outside David Jones on North Terrace.

Tourism Minister Leon Bignell says the Pageant is a tremendous free event that wouldn’t be possible without financial backing from the State Government and corporate sponsors.

“This year the pageant’s theme is Everybody’s Welcome, celebrating the different nationalities and cultures that make South Australia such a great place,” he says.

“I would like to acknowledge the support of the Credit Unions, which keep this fantastic South Australian tradition alive.”

Three new floats will be in this year’s Pageant – Little Red Riding Hood, Rudolph’s Christmas Lolly Trolley, and Professor Fizz and her Kaotic Kontraptions.

A total of 172 moving sets, 63 floats, 18 bands, nine walking sets, 12 dance groups, and more than 250 clowns will help welcome Father Christmas to town.

Minister Bignell says he’ll be participating in the Pageant on the Christmas Cricket float.

“Along with hundreds of other South Australians, I’m fortunate to be a part of the Pageant, and look forward to sharing the day with participants and the families watching,” he says.

Credit Union Christmas Pageant Company Chair Peter Evers says the Pageant brings together the People’s Choice Credit Union, Beyond Bank Australia, Credit Union SA, and Police Credit Union for this iconic South Australian event.

“We’re pleased to be sponsoring the Pageant for the 18th consecutive year, and we have more than 1,000 credit union employees and their friends and family participating in this year’s event as characters such as clowns and fairies, or just helping behind the scenes,” he says.

“This is a 365 day commitment for us, and we love it,” he says.

Today’s Pageant will be following a slightly different route around Victoria Square due to the current redevelopment. Event organisers have encouraged pageant-goers to study the route map carefully.

Adelaide Metro is providing extra buses, trains, and trams for the Pageant, including extra rail substitute buses.

“With hundreds of thousands of people heading to the city for the Pageant, it would be wise to plan ahead and allow extra time for your journey,” says Minister Bignell.

“Also remember that tram services won’t operate in the city during the Pageant, and many normal bus services will be detoured until city roads reopen after the event."

The Credit Union Christmas Pageant is owned and managed by the South Australian Tourism Commission on behalf of the South Australian Government, and is sponsored by People’s Choice Credit Union, Beyond Bank Australia, Credit Union SA, and Police Credit Union.

Clown makeup area